As my promise to you from last week, I'll cover off-page optimization in a moment. Although on-page optimization is important, the most important factor of ranking well in any search engine is the off-page optimization. If you've done properly, you will be ranged high in Google with no time. So what is off-page optimization? In order to understand this concept, just do what Brad Callen said below:
- Get relevant websites link to you. It is best to get one-way links.
- Know the number of websites linking to you.
- Be aware of the Google Page Rank of the website linking to you.
- Get the page title of the website linking to you.
- Get the anchor text used in the link linking to you.
- Get the number and type of links linking to the website that is linking to you.
- Get the number of outbound links on the website that is linking to you.
- Know the total number of links on the website that is linking to you.
- Understand whether or not the websites linking to you are considered by Google as an authority website.
- Get different IP Address of the websites linking to you.
- Make links within your own website linking to each other.
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Search Engine Optimization Follow Ups
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